Generation of advertisement revenue from the existing client base through effective retention and cross selling strategies
- Identifying opportunities for new business development for maximizing revenue
- Incremental revenue through selling of impact properties at premium rates, sponsorships, etc.
- Maximize customer base of active advertisers on the channel as against the competition
- Designing exclusive sales pitch for every client and offering them customized solutions as per the brand requirement
- Negotiations with the agencies/clients on the pricing for the closure of the deals
- To continuously map market trends for providing critical inputs for new business development and formulation of selling strategies.
- To establish excellent market relationships with the brands and agency contact points
- Managing relationships with internal stakeholder for seamless execution and closure of the deals for the respective channels
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